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adidas and Manchester United Limited Edition Ultraboost

The sneaker is inspired by the red Lancashire rose.

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adidas Ultraboost Manchester United, in South Africa

In the freshest sneaker news, adidas Football has revealed an exclusive Ultraboost shoe in partnership with Manchester United.

The sneaker is inspired by the red Lancashire rose, with detailing on the tongue and in-sole, as well as wording on the cage. It celebrates 110 years since the club’s first FA Cup win and takes design inspiration from the red rose on the shirt worn by United during the Final.

adidas Ultraboost Manchester United

The team beat Bristol City to lift the trophy back in 1909, with a first-half goal from Sandy Turnbull clinching victory.

WATCH: PUSHA T RUNS WITH ADIDAS, OPENS UP ABOUT CREATING IN WYOMING 

It represents the start of a number of rose-inspired pieces that will be launched by adidas and Manchester United over the coming weeks as part of their new lifestyle range.

The shoe, a limited edition, will be available on ecomm and at select adidas stores Canal Walk, Sandton and Gateway at a retail price of R3299.

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Fashion

The PUMA X SUE TSAI Collection Is Here

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For her second collection with PUMA, visual artist Sue Tsai takes on the concept of “Love 101” – exploring the nostalgia of inspiring high school memories and the emotional experience of our first love.

From the memorable past to the present, the PUMA X SUE TSAI collection encourages us to commemorate, create and share this moving love.

The PUMA X SUE TSAI co-created sneakers include renditions of acclaimed PUMA silhouettes like PUMA Cali, PUMA Aeon and PUMA NOVA bedecked with scribbled lines of poetry, hand- drawn doodles, vibrant embroidery and chenille patches, transforming the nostalgia intom something unexpected new and accomplished with emotionalizing beauty.

RELATED: PUSHA T RUNNING WITH ADIDAS AS HE OPENS UP ABOUT CREATING IN WYOMING 

The PUMA X SUE TSAI collection extends to chic apparel including tees, jackets, hooded dresses and sweatpants adorned with embroidery, badges, all over prints and placed graphics.

Complementing the collection, the artistic decoration theme of PUMA X SUE TSAI also includes matching accessories such as backpack, cap and pouch.

RELATED: PUMA UNWRAPS THE NEW LQD OPTIC

PUMA x SUE TSAI is available at PUMA Select stores, X-Trend, Superbalist, Hipkicks, Madaiza and selected retailers from 17 August 2019.

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Sneakers

Nomzamo Mbatha Rocks New PUMA Nova Sneaker

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Don’t just be a follower, be a trailblazer with sports brand PUMA’s latest adaptation of its NOVA sneaker for women, dropping in stores on 1 August.

While the philosophy remains the same, the new NOVA takes a fresh approach on the upper, whilst still retaining the chunky sculpted tooling and slim feminine shape.

Inspired by the classic 90’s PUMA running silhouette, its mesh upper is complemented by a combination of suede and synthetic overlays. The multi-material play and chunky midsole allow for exciting colour blocking and contrast possibilities.

“I love that you literally can rock the sneaker with anything… including a ball gown! Which in my case is the most daring thing I always do,” says Mbatha.

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Sneakers

PUMA Unwraps The New LQD CELL OPTIC

New silhouette debuts in September

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Photo Credit: Supplied

Global sports brand, PUMA ,is launching a brand new silhouette called LQD CELL Optic, with all of the benefits of PUMA’s LQD CELL technology: stable cushioning.

These kicks put you directly in sight with layers of dynamic colours and a sheer upper wrapped around a chunky, retro-inspired silhouette. With LQD CELL stable cushioning technology inside a spectrum of shapes and materials, the streets will never miss you.

Much like all the other LQD CELL sneakers by PUMA, the Optic features soft yet sturdy hexagonal cells that compress and work together with PUMA’s proprietary energy-returning foams resulting in high stability and enhanced comfort for anybody that that chooses to rock them.

RELATED: UNDERSTANDING THE ADIDAS ULTRABOOST 19 

The bold, sharp colour scheme is universal which makes it so much more unique than anything on the market today. With no boundaries on gender, style, or personality, LQD CELL Optic is sure to look fresh on everyone, every day.

Take them to the streets, rock them in the gym, it does not matter; the possibilities are endless. With LQD CELL Optic your head should be held high, your style should be fearless, and you should feel limitless.

RELATED: GETTING YOUR NIKE AIR FORCE 1’s TO LOOK GOOD AS NEW

Express your confidence your way with PUMA’s new LQD CELL Optic launching in September 2019 at PUMA stores, Totalsports and selected retailers. And be sure to check out @PUMA to see how everyone is choosing to rock their new Optics their way.

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