The Journey To Touch My Blood
The journey towards the release of AKA’s third solo studio album – Touch My Blood, is undoubtedly one of the most documented musical chronicles we’ve seen in contemporary South African Pop culture.
Having been an adventure for fans who waited patiently as their idol wetted their appetites with promises, tweets, snippets, and finally promotional singles – and then a release date reschedule – the whole movement ended with the epic Beyonce, a track in which AKA appears to invite the public inside his once “private” – despite being highly publicised – relationship with Bonang.
But before the polarising, quasi-diss track surfaced, the long walk to this release also came with an interactive element that saw his fans take turns in coming with up potential album artwork designs.
The whole campaign evolved into a movement showcasing hidden gems in our tightly contested creative industry. And of course, it was refreshing to see there’s a whole minefield of insane talent that’s not even making bank right now.
More refreshing, however, was the campaign as an organic marketing move to promote awareness of LEVEL‘s highly anticipated sibling. Mind you, several phases of the journey were met with social media frenzy vs backlash, most notably after Beyonce came out. Though, there was no music video in sight.
Months later, the rewards of AKA’s dynamically interactive run to the album release, which at some point also came with a postponement, were not up for debate. Both Beyonce and Fully In occupied the top 2 spots on SA iTunes, just a week before the album would hit Gold 24 hours after release.
Touch My Blood – The Final Album
AKA loves expressing himself. At 16 tracks, Touch My Blood gives him space to tell the multiple stories he wants to tell, and then weaves them sonically as one cohesive project documenting the multilayered man that he is. In a world where Kanye is reducing the ideal length to just 7 tracks, Touch My Blood will delight fans who’ve waited over three years for a new solo studio album.
The album assembles and blends fresh bangers with older singles, such as 2016’s The World Is Yours, as well as more recent numbers Star Signs and Sweet Fire. The mid-tempo Beyoncè, indeed a poetic rave, as well as Fully In debuted shortly ahead of the album to pique interests.
And although the two latter singles achieved moderate success compared to his previous multiple platinum, award-winning smashes from Levels and beyond, Touch My Blood as a complete experience is some stunning.
The autotune from previous works sustains the modus operandi, but everything reflects a rapper who boasts the confidence that only one of the biggest selling SA Hip-Hop artists of all time can have. He’s allowed himself to be vulnerable here, revealing an authentic portrait of a man loved by millions, but perhaps only known by few.
K.O Reveals Third Album Details – Everything We Know
K.O has announced his third solo project.
On Monday, K.O delighted fans when he not only announced his long awaited third solo studio album, but also revealed the album artwork, along with the title.
Slated for release on September 27th, K.O’s third solo project is called PTY UnLTD.
Perfectly synchronised to launch along with the looming summer, the album will premiere during the commercial peak of his latest hit, Say U Will, the simmering collaborative joint that saw him team up with the beautiful Nandi Madida.
The songbird has been celebrating her first ever number one, which also marks KO’s successful revival.
PTY UnLTD will also come just months after the Cashtime catalogue was availed across digital streaming platforms earlier this year. “It’s a piece of history we wanted to preserve”, he told QuenchSA in an exclusive interview, in which he also began laying out the elements which will define his next sonic ecosystem.
The sound will not adhere to the trappings of Skhanda, the Hip Hop and Kwaito fusion he masterfully pioneered and popularised with his previous works. It’s a fresh start for K.O, who sees the successes of his recent releases – which includes Supa Dupa – as keys unlocking his next chapter.
“What I have coming up is gonna be appreciated on a large scale, just based on where I am. I think I found my feet again. I can’t wait for people to hear”, he told QuenchSA.
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Black Coffee and Usher Team Up On ‘Lalala’
Usher’s smooth vocals luxuriate catchy hooks over Black Coffee’s distinct productions in fresh collaborative number.
On Tuesday, Black Coffee and Usher Lalala, a catchy dance number maximising on the creative potential of Coffee’s superior production skills and Usher’s powerful vocals.
The rhythmic joint, which comes nearly a year after the two first wet the musical appetites of their fans with snaps showcasing their budding friendship when Usher touched down in South Africa for his performance at the Global Citizen Festival, finds Usher luxuriating Coffee’s lush and summer calling instrumentals.
Lalala, which marks the globally celebrated DJ’s triumphant return to the charts since the debut of last year’s Drive, also solidifies Black Coffee’s pursuit to enter the American market.
Recently, Black Coffee has executed high powered collaborations with a slew of top international acts, a list which includes Drake, Jorja Smith and Alicia Keys.
Tshego Performs ‘No Lies’ At Pink Panther Album Listening Session
Tshego delivered some smooth vocals on the lush performance of No Ties, the first single from his looming Pink Panther album, which will premiere on Friday, August 30th. The singer took us through a few songs as he invited us into the soundscape of the long await project.