This month, adidas Originals takes inspiration from classic and contemporary contexts, presenting two distinctive silhouettes, the A.R. Trainer and SC Premiere models.
First up, the A.R. Trainer silhouette presents a refined take on an original ‘80s training shoe.
Reimagining the ASC Trainer model from 1988, the shoe’s paneled construction and fluid lines offer a slightly updated expression of the era’s unique tennis aesthetic. Constructed from premium leather throughout, the shoe is finished off with an 80’s style multi-purpose training sole unit and trefoil logo branding throughout.
In contrast, the SC Premiere silhouette takes inspiration from similar roots to create a more fluid, modernized take on 40 years of the adidas court archive aesthetic.
The shoe’s premium leather upper is countered by a rubber midsole with a contrast off-white outsole, while a contrast heel-tab and trefoil logo window on the lateral side completes the picture.
The A.R. Trainer (R1599) and SC Premiere (R2299) will be available on 24 January 2019 at selected adidas Originals stores and online at www.adidas.co.za
Nomzamo Mbatha Trailblazes in PUMA’s Latest Muse
PUMA releases the latest addition to the Muse Women’s range, the Muse Trailblazer, sported by Cara Delevingne and South African celebrity and DO YOU ambassador, Nomzamo Mbatha.
This feminine running-inspired silhouette features a subtle metallic and breathable textile upper with pops of colour, a slip-on construction for added comfort, with elastic cross straps. Fitted with ignite foam, the sneakers are specifically designed to adapt to the female foot.
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Shattering everyday stereotypes, women are raising the bar, leading the way and living unapologetically. The Muse collection echoes PUMA’s #DoYou campaign, inspiring them to be confident, motivated, and uncompromising in every aspect of life, including their style.
Retailing for R1 499, the Muse Trailblazer in PUMA Black – Pale Pink will be available at PUMA, sportscene, The Cross Trainer, Side Step, Superbalist and selected retailers from 1 February 2019.
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adidas Originals Introduces the Nite Jogger Sneaker
Originals introduces the reflective Nite Jogger silhouette, a progressive design incorporating classic archival cues with modern lines.
Taking inspiration from the brand’s first foray into hi-vis technology, Nite Jogger’s contemporary design delivers an advanced interpretation of a past style retooled and restyled for today’s nighttime creator.
Designed to stand out, Nite Jogger harnesses the functional reflective technology of its past iteration to illuminate its wearer after dark and become a new beacon for street style.
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Enhancing its night time glow, the revolutionary new silhouette is powered by deliberately placed hi-vis technology. Reflective hits feature throughout the lacing, 3-stripes, heel patch, and highlight overlays, bringing together purpose-built technology and cutting edge design for creators who know it’s never too late to pursue their vision.
The upper is made up of lightweight nylon ripstop, soft mesh knit, and suede overlays. Elevated for comfort and engineered for nighttime exploration, the shoe sits atop a full-length BOOST sole.
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Re-imagining the original Nite Jogger colorway, the updated release is punctuated by contrasting hits of orange set against an all-black upper.
Meanwhile the signature heel overlay acts as a visual nod to the archive model, continuing a theme of looking to the past in order to innovate for the future. A shoe designed for the relentless pursuit of creativity, unbound by the constraints of daylight, the Nite Jogger sneaker is capped off by the message “the speed of nite” written in morse code on its outsole.
Nasty C Rocks In PUMA RS-X Trophies
Global sports brand PUMA is keeping the momentum strong with their RS chronicles – with the launch of the RS-X Trophies, this latest iteration of the RS-X sneaker celebrates the extreme reinvention of fame in the era of social media and reality television.
As worn by South African rapper, songwriter and record producer Nasty C whoscooped major awards including Best New Artist at the Metro FM MusicAwards, making him the perfect fit for the RS-X Trophies.
Built with RS technology on the midsole, the bulky silhouette with mesh andtextile upper is stylishly decked with leather overlays.
Team Gold colourway are embossed with a textile heel piece and moulded sock liner with specific RS branding. Completing the look with tonal laces, the sneakers are placed atop rubber outsole with a lightweight midsole.
The sneakers of the season come in two additional colourways – PUMA White-Bronze and Steel-Grey Dark Shadow. Back in the ‘80s, the RS was an innovative and high-quality cushioning technology. PUMA has revived and reinvented this design from the ground up.
The new RS-X range is all-things extreme, exaggerated and remixed. Embracing the future and honouring the past, the OG-inspired silhouette celebrates extreme reinvention with its bulky design, material mixes, and bold colour palette.
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The RS-X Trophies drops on 1 February 2019 for R1 999 at PUMA stores, sportscene, X-Trend, Side Step, Superbalist, Jack Lemkus and selected retailers.