adidas Originals by Pharrell Williams — Hu Holi Blank Canvas Collection Spring/Summer 2018
For Spring/Summer 2018, adidas Originals and Pharrell Williams take a trip to northern India to honour the ancient spiritual Holi Festival, a springtime celebration of joy, equality, and humanity.
Here, festival attendees paint their bodies head-to-toe and fling brightly hued powders in the air, hoping for long-lasting colour in their everyday lives. Imagined as a crisp white uniform to be worn for Holi, the Blank Canvas collection serves up four pieces of apparel and footwear that underscore a message of peace and equality.
The range highlights the playful spirit and soulfulness of the adidas Originals by Pharrell Williams collaboration, now in its fourth year.
It also represents a continuation of the Hu journey, reflecting Pharrell’s founding vision of energy, colour, and spirituality as a unifying force between people.
In its starkness, Blank Canvas begs to be covered and coated in Holi’s wildly colored powders—or simply worn in its pristine condition as a monochrome statement of style.
The sleek Hu Blank Canvas Knitted TT is an engineered track top featuring unique material interest in various panels and “patch”-style embroidery declaring the phrase “HU MAN BEING.” For FTW, the iconic Hu NMD goes all-white to create the Hu NMD Blank Canvas, while the simple and versatile Tennis Hu PK Blank Canvas presents a pure take on the everyday trainer.
Completing the footwear offering, the classic Stan Smith Blank Canvas gets cleaned up—here in white Primeknit with a coordinated leather lining.
These minimalist pieces will serve as a Blank Canvas at the wild and transcendent Holi Festival. Just add color.
The Hu Holi Blank Canvas pack dropped yesterday and is available at adidas Originals V&A Waterfront and Sandton flagship stores, astore, Shelflife and www.adidas.co.za.