Connect with us

Music

Album Review: Priddy Ugly’s Egypt Is A Melting Pot Of Different Influences

Published

on

Priddy Ugly Egypt Album Review

The last time we caught up with Priddy Ugly over two years ago in this exclusive interview, he was diligently exploring alternative avenues for pushing his music independently.

At the time the rapper, who had just dropped a mixtape that he didn’t consider a mixtape because of the meticulous attention to detail and visual support he had given it, was really just pouring out his heart and soul into the art as an authentic and passion fueled method of cracking open doors behind which record labels and big corporates reserved all seats at the table.

As would attest any indie South African rapper, that’s no walk in the park. In fact, it’s probably closer to floating than it is to walking. Everything on the ground itself seems zoned and patented by record labels.

Priddy Ugly’s undeniable drive is probably one of many reasons behind his resilient ascension in the business. To everyone’s surprise, certainly our surprise, he got signed with Ambitiouz Entertainment earlier in the year.

ALBUM REVIEW: RIKY RICK SHOWCASES GROWTH AND COOLNESS ON VAPORS

It’s a move that, more than ‘selling out’, more likely reveals his commitment to getting his music to the people. Despite its ongoing legal disputes with its former signees, the record label has pulled some solids for the likes of Amanda Black, Emtee and Sjava, all whom have succeeded in winning over the airwaves in recent years.

And after a string of commercial bangers with the record label, Egypt on Friday became his first full body of work under the music entity. Shane Eagle, Wichi, Emtee , Saudi and KLY, as well his LOML Bontle all appear as collabos on various tracks

The 15-track album distills Priddy’s journey in a multi-layered and flavoured album. He is confident in it, and really plucks the opportunity to introduce his signature sound to what will be a much bigger audience. Egypt , like the rapper himself, manages to be both multi-faceted without losing sight of elements that anchor a consistent identity.

Smogolo, Tshela and Beijtie are siblings from the same world. They are also easy-win gifts to the Afro-Trap obsessed segment of the market, who will likely be shuffling these songs with some from Emtee’s Manando. It’s the 808’s part of the album. Along with In The Mood, featuring Saudi, they find a spot in the club playlist, or around 6 PM at Pop Bottles.

And just to add: Having emerged three months ago, Tshela has considerable commercial mileage in it. Bop snaps!

The highest moments of the album, however, are when Priddy Ugly plays around a bit more with his artistry. He’s a decent lyricst: Listening to moments where he gets to play around with some cool linguistic instruments on Egypt, Ambition II and I Pray and Runaway Girl is that gentle nudge about his skill.

The production quality on those songs is clean. The lines are delivered with precision and conviction, with a lot of soul and honesty and these ethereal sounds that make for a mellow, smooth and spatial feeling.

As a result, Egypt is a smooth ride that sees Priddy Ugly straddle the best of what the current wave is offering, and his own laid back, pukka sound.


Photo Credit: Instagram/Priddy_Ugly

Continue Reading
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Music

Inside Zahara’s 5 Months Of Sobriety

Zahara has opened up about her 5 months without alcohol, saying she now wants to shine the spotlight on the mental health of local artists, who’d rather “destroy themselves” than face record labels.

Published

on

Zahara
Photo: Sowetan/Veli Nhlapo

It’s been 5 months since Zahara has consumed any alcohol.

The Afro-Pop songbird revealed to TshisaLive that she decided to quit after “one night I finished a whole bottle of wine by myself.”

This personal milestone attends to negative portrayals of the singer, who’s had to fight persistent reports of a drinking problem that is out of control. It’s a reputation she’s keen to challenge. “I want to show people that those stories aren’t true.”

It’s also a reputation, says the singer, that has been engineered to undermine her credibility amid her fight for album royalties.

READ: EVERYONE’S TALKING ABOUT DJ SBU’S NIPSEY HUSSLE SPEECH 

Her breakthrough moment, however, happened last year in October, when her mother and sister fasted in prayer as a means to intervene. She hasn’t had any since then, and doesn’t miss it.

The 30 year old afro-soul songstress has recently detailed rough patches she’s endured in recent months, most of which are related to the alleged heated disputes between her and her previous labels.

ALBUM REVIEW: ZAHARA – COUNTRY GIRL 

“I won’t be a statistic, I want my money”, says Zahara in a new Instagram post, in which she also gives out her personal mobile number. Repurposing lyrics from her hit single, Umthwalo (My baggage), she went on to clarify that the account was not hacked. Instead, she’s decided to use her platfom to expose unspoken realities in the music industry.

Speaking to IOL Entertainment, Zahara said she’s adamant to be heard.

“Some of my peers are suffering from depression, some have thrown themselves into drug abuse, others into the arms of men simply because they are afraid of admitting that they have no money, because the record labels are not paying us”, says the Loliwe hitmaker.

Zahara also said that she’s now pursuing legal action for said album royalties.

 

Continue Reading

Music

Nasty C Opens The Industry With ‘Lift As You Rise’

Published

on

Nasty C, Tellaman, Rowlene for Lift As You Rise

More and more of Mzansi’s hip-hop artists are climbing the ladder of success with the support and mentorship of hip-hop collectives.

This phenomenon brings to life a gripping narrative that the local hip-hop space is overloaded with inherent quality and talent. With this in mind, Red Bull Music and Tall Racks Records have joined forces to form Lift As You Rise; a music project that is aimed at uplifting artists across South Africa and subsequently catapults them into success.

Made up of unstoppable forces Nasty C, Tellaman, Gemini Major, Rowlene, Lastee and Zino D, the Lift As You Rise project will see these artists come together to produce multiple open tracks.

These tracks will incorporate verses from the collective artists, excluding 16 bars that will allow Mzansi’s aspiring artists to add their verses and subsequently completing the tracks. As a result, SA’s budding musicians can contribute to the songs and add their parts so as to complete the tracks.

The musicians will then need to upload their tracks onto their respective social media platforms with the correct tags.

Red Bull Music and Tall Racks Records will then select the best artists. Successful artists will get an opportunity to go into the Red Bull Music Recording Studios in Cape Town where songs will be recorded culminating in complete tracks released to the public.

“A much-undervalued part of the music industry is collaboration, especially in the world of fresh and independent hip-hop artists,” Nasty C comments.

“At the moment, our music culture in SA is becoming more and more open to sharing and collaborating and this is the culture the Lift As You Rise project looks to achieve. This is the era where budding artists need to catch up with the understanding that they must collaborate to take their gift one step further.”

Rowlene adds, “Collaboration is the biggest uplifting force driving music today. To young and upcoming artists looking to project their talents onto a bigger audience, the Lift As You Rise project is the powerful stepping stone.”

For more information on the Lift As You Rise project, visit http://redbull.co.za/lift-as-you-rise

 

Continue Reading

Music

Beyoncé’s Homecoming Doccie To Premiere on Netflix

Beyonce’s Coachella documentary is coming to Netflix

Published

on

Beyonce Homecoming Netflix

Beyoncé has premiered the first look into her looming documentary, and the streets are shaken.

The promo for ‘Homecoming‘ landed on the internet on Monday. The South African beyhive is in for a treat as the documentary will surface on Netflix, April 17th.

The picture is set to chronicle the journey to one of Beyoncé’s most iconic performances – Beychella.

The doccie will feature the actual performance – which means you can now stop scouring the internet for that pixelated footage obtained from the live stream – as well behind the scenes preparations for the critically lauded show.

The piece is said to offer an “intimate, in-depth look” at the concert, revealing “the emotional road from creative concept to cultural movement,” Netflix said.

Will you be streaming this one? Join the conversations in the comments section below, and follow us on Twitter, Facebook and Instagram

Continue Reading
Advertisement
South African celebrity couples
News1 year ago

These 11 South African Celebrity Couples Are Every Romantic Goal

Celebrity4 years ago

Mzansi Celebrity Nudes For A Cause: The Marie Claire Naked Issue 2015 is Out

Hair2 years ago

10 Fresh Celeb HairCuts (And Their Names) For Your Festive Look!

Celebrity3 years ago

9 Big Brother Mzansi Break Out Stars: Where Are They Now?

Fashion8 months ago

Tino Chinyani Wears The Best Pants In The Business – Proof in Pics!

TV2 years ago

Yvonne Left At The Alter: Scandal! Nuptials End In Tears

Hair8 months ago

Hair: We Caught Up With Legends Barber Founder Sheldon Tatchell

Harmony Katulondi Top Billing
Interviews8 months ago

Top Billing: Harmony Katulondi Joins The Presenter Family

idols sa season 5 auditions
TV3 months ago

Idols SA Season 15 Auditions Kick Off In Pretoria

Hair8 months ago

Hair: What Legends Barber is All About

Hair8 months ago

Hair: One Barber Spills All About Legends Barber

Hair2 years ago

5 Banging Celeb Hairstyles To Steal For Your Festive Look!

Fashion6 months ago

Nomzamo Mbatha Oozes Swag In New PUMA Defy Luxe

Boity Wuzdat
Celebrity8 months ago

Boity Has Her Eyes Set On Dropping Some Music

Hair8 months ago

Hair: A Customer’s Experience At Legends Barber

Morny Ryle Top Billing
Interviews8 months ago

Getting To Know Top Billing’s New Presenter – Ryle De Morny

News1 year ago

The Wait Is Over – It’s Now Hours To The Black Panther Premiere!

Celebrity2 years ago

The 10 South African Celeb Couples Who Melted Our Hearts In 2016!

Kat La Kat
Interviews8 months ago

Deep House Ace Kat La Kat Is Not Chasing The Wave – Interview

Hair8 months ago

Hair: Should You Get Your Touched At Legends Barber?

Trending